Knowledge sharing, onboarding, and upskilling are key attributes of high-performing organisations. Impact Leaders makes it easy for organisations to thrive by offering eLearning tools including customised Learning Management System (LMS) and course design and development.
Like many businesses should, Impact Leaders focused on investing primarily in product development in the early years. Having gained traction in the market, Impact Leaders recognised that it was time to revisit it's branding to support it's growth strategy through compelling visual design and communication.
LimeHub was engaged to refresh the existing Impact Leaders logo to help the brand better stand out, and in preparation for their website redesign.
Impact Leaders work across a variety of industries. They wanted an updated logo design that would be recognisable yet friendly and that would communicate trust, professionalism and creativity.
The logo and "lite" branding package needed to form the basis of a Design Language that will be built upon as part of the website redesign and future promotional activities.