B2B

Marketing
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Navigating the Complexities of B2B Marketing: Strategies for Targeting Multiple Stakeholders and Aligning Your Brand

Learn the key differences between B2B and B2C marketing and gain valuable insights on how to navigate the complexities of targeting multiple stakeholders and aligning your brand for maximum impact
Marketing
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The 3 Digital Tools B2B Marketers Need (and are often not using)

In this article we breakdown the elephant in the room – is digital marketing suitable for B2B (and how to convince senior business leaders) – before turning to the 3 tools that are must-haves in every B2B marketer’s arsenal and which will help with attribution, conversions and ultimately creating a compelling case study to invest more into digital marketing.
Marketing
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The Ultimate Facebook Campaign Funnel to Maximise Return

Who should be advertising, how much to budget for and how to get the best return on your investment. Included in this article is an infographic of a Facebook Campaign Funnel ready-made for you.
Marketing
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The Return on Investment on LinkedIn B2B Advertising

For B2B marketers, delivering high-quality leads is essential for job performance. Demonstrating a direct and positive return on investment, however, means that B2B marketers will benefit from higher budgets, more authority, and faster approval processes.
Marketing
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LimeHub set to support SAP channel marketing efforts across ANZ

LimeHub has become one of only eight Marketing Service Bureau agencies servicing the ANZ region and is thrilled to be part of the support team for the SAP partner ecosystem.
Marketing
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4 Key Ingredients to an Effective B2B Promotions Strategy

The digital revolution has transformed the world of B2B marketing and promotions. A stand-out strategy has never been more important.

@limehub_marketing